Alibaba creates history, Rs 34 K Cr sales in 1 hour

Launched in 2009, the 24-hour event held annually on November 11 offers a benchmark for Alibaba’s performance and an insight into China’s swing to online shopping.

About 12 hours into the event, sales had reached 82.4bn yuan ($12.1bn; £10bn), the firm said. Last year’s record was $14.3bn.
But some have questioned the accuracy of the numbers, amid claims of inflated sales data at online retailers across China.
Merchants passing off counterfeit goods as genuine is also an industry problem.
Alibaba reported 85% of purchases had been made on mobile phones during Singles Day.

Medaram Jathara

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